Fidelity's e-signature capability, established through a strategic relationship with DocuSign, will allow advisors and their clients to electronically sign all documents, including Fidelity and advisor-specific forms, required to establish and fund a brokerage account, the company said.
Since it automates the new account opening process, the e-signature capability eliminates the need for advisors to send account forms through the mail to clients or have them physically come into their office to sign paperwork, Fidelity said.
Instead, an advisor will be able to collect new client data through his CRM application to pre-populate fields within all required Fidelity and advisor forms, which are sent to the new client for their electronic signature.
When all forms have been e-signed by the client, the advisor can download and forward the forms electronically to Fidelity for account opening and funding, generating and returning the account number in real time.
"Our investment in this new e-signature capability is indicative of our belief that service in our industry must be transformed to maximize a firms' success and deliver a great experience for end clients," said Ed O'Brien, SVP, Fidelity Institutional Wealth Services .
"Using technology such as e-signature in a high-tech, high-touch manner can help advisors unlock the opportunity for more personal and comprehensive relationships with their clients," he added.




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