4 Crucial Components of Social Media Strategy
Going Global, Step by Step
Takeaway: Global firms have to consider differing laws and regulations when applying their social media policies to offices and employees abroad. Other countries, particularly in the EU, have a high sensitivity to issues around data privacy that may force companies to change their policies to comply with local law.
Lesson Learned: It's best to start by rolling out a social media policy in the U.S. first, test it, and then consult with local legal and HR resources on how to extend the policy to other countries.
[For more on this topic read: How to Craft a Legal Social Media Policy for Employees]