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Becca Lipman
Becca Lipman
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4 Crucial Components of Social Media Strategy

Important lessons from The Practicing Law Institute's seminar, Social Media 2014: Addressing Corporate Risks.
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Becca Lipman is Senior Editor for Wall Street & Technology. She writes in-depth news articles with a focus on big data and compliance in the capital markets. She regularly meets with information technology leaders and innovators and writes about cloud computing, datacenters, ... View Full Bio

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Becca L
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Becca L,
User Rank: Senior Editor
3/3/2014 | 9:58:55 PM
re: 4 Crucial Components of Social Media Strategy
Just looking at the image with the slide, I can name, at best, 15 of these sites.. I'm not sure it's important to have a presence on all the media outlets, but surely the ones your target audience will gravitate towards.
Byurcan
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Byurcan,
User Rank: Author
3/3/2014 | 8:26:15 PM
re: 4 Crucial Components of Social Media Strategy
Point 1 is a very important one to consider. Just look at MySpace (though I hear it's still big in Japan!)
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