April 02, 2012

Steve Rubinow, most recently the executive vice president and CIO at NYSE Euronext, is joining FX Alliance (FXall), a leading electronic foreign exchange platform, as chief information officer.

Rubinow will be based in FXall's New York headquarters and will be responsible for leading the company's technology operations globally. He will report directly to Phil Weisberg, CEO of FXall.

Rubinow, a Wall Street & Technology Reader Advisory Board member and a Gold Book Honoree in 2004, 2006, 2007, 2008 and 2009, joins FXall with more than 25 years of experience. For the past six years, he has been with NYSE Euronext and five years prior to that as CTO of Archipelago Holdings before its merger with the New York Stock Exchange ("NYSE") in 2006.

At NYSE Euronext Rubonow was responsible for re-architecting and implementing the exchange's global IT organization, technology platform and electronic trading capabilities as well as the exchange's new state-of-the-art data centers and global innovation. Additionally, he led the post-merger technology and organizational integration of NYSE and Euronext.

Prior to Archipelago, Rubinow worked in Silicon Valley as SVP & Chief Information/Technology Officer at NextCard, Inc., a leading Internet provider of consumer credit that had a successful IPO in 1999.

"FXall is a technologically innovative company that connects its loyal customers to the foreign exchange marketplace through a comprehensive suite of execution capabilities and tools," Rubinow said in a release. "I very much look forward to building upon the achievements that Phil and his team have made over more than a decade."

Phil Weisberg, CEO of FXall, commented in a press statement, "Steve's experience and strong familiarity with the electronic trading industry makes him a great addition to the FXall team. We are delighted to have someone of his caliber take on the position as our CIO," he continued. "Steve's ability to combine a deep understanding of the capital markets with the competency to manage the technology infrastructure that is vital to powering today's global financial trading will be highly valuable in driving FXall forward."

ABOUT THE AUTHOR
Greg MacSweeney is editorial director of InformationWeek Financial Services, whose brands include Wall Street & Technology, Bank Systems & Technology, Advanced Trading, and Insurance & Technology.